Technical SEO, content architecture and generative-engine optimisation — so you are found in Google and cited by ChatGPT, Perplexity and AI Overviews.
Search stopped being ten blue links. A meaningful share of research now happens inside an AI answer that either cites you or does not, and the work that earns a citation overlaps with classic SEO without being identical to it. We do both halves: the technical and content foundation that ranks, and the structure and citability that gets extracted.
Most audits are a 90-page PDF nobody acts on. We deliver a prioritised list and then implement it — render-blocking resources, LCP images, layout shift, crawl waste, canonical conflicts, orphan pages. Measured on field data from real users, not a lab score.
Keywords grouped by which ones actually return the same results, not by whether the strings look similar. That produces a hub-and-spoke architecture where each page has a distinct job, and an internal link matrix that concentrates authority instead of spreading it thin.
Answer-first paragraphs, self-contained passages that survive being lifted out of context, explicit question headings, factual density and clear attribution. The mechanics that decide whether an AI Overview quotes you or your competitor.
Organization, LocalBusiness, Service, Product with Offers, FAQPage, Article, BreadcrumbList and Review — validated, interlinked by @id, and kept in sync with the content rather than pasted once and forgotten.
We verify GPTBot, ClaudeBot, PerplexityBot and Google-Extended can actually reach what you want cited, publish an llms.txt that maps your important surfaces, and expose clean text versions where the rendered page is JavaScript-heavy.
Not a traffic graph. Which queries gained position, which pages started getting cited, which fix produced which movement, and what we are doing next month. If something is not working we say so and change it.
Full technical crawl, Core Web Vitals field data, schema coverage, current ranking and AI-citation baseline. You get the prioritised fix list in week one.
Technical remediation and schema implementation. Nothing about content strategy matters while the site cannot be crawled or takes six seconds to paint.
Cluster design, internal link matrix, and the first tranche of briefed and published pages targeting the gaps competitors left open.
Ongoing publishing, citability rewrites, link acquisition and monthly reporting against baseline.
Every tier lists what it excludes as plainly as what it includes. All figures are in INR, exclusive of GST, and fixed against a written scope — there is no hourly meter.
Sustained work on the foundation, the content architecture and AI citability together.
| Tier | Setup | Monthly | Best for | Turnaround |
|---|---|---|---|---|
| Audit & Fix | ₹29,999 | — | Sites with a technical problem rather than a content problem | 3 weeks |
| Growth Retainer | ₹19,999 | ₹24,999/mo | Businesses that need compounding organic growth | Movement from month 2, compounding from month 4 |
| Programmatic | On request | On request | Marketplaces, multi-location and large catalogues | Scoped after audit |
All prices in INR and exclusive of GST. Third-party costs — ad spend, hosting, SMS and WhatsApp API charges, paid directory listings — are billed at actuals and never marked up.
We were buying leads at a rate that made the jobs barely worth taking. After the technical fixes and the location page work, organic enquiries went up around 40% and we cut the paid spend. What I appreciated was being told which of my keyword ideas were worthless.
Written as straight answers, including where the honest answer is 'no' or 'it depends'.
Technical fixes can move things within weeks because you are removing a handicap rather than building an asset. Content and authority compound over three to six months. Anyone quoting you a 30-day ranking guarantee on a competitive term is either buying links or lying, and both end badly.
We'll run the geo-grid scan on your current Maps position and send back the grid — the same artefact a paying client gets monthly. No call required, no obligation attached.